Orion SeaTrans Case Study
How Orion SeaTrans increased visibility and generated more sea freight inquiries through targeted digital marketing.
Our Story
Orion SeaTrans began with a simple mission: to make global shipping clearer, faster, and more accessible for businesses of all sizes. What started as a small freight service grew into a trusted logistics partner by focusing on reliability, transparency, and customer support.
Today, Orion SeaTrans connects companies to major ports worldwide—delivering smoother processes, clearer communication, and shipping solutions designed with the customer in mind.
Background
Orion SeaTrans is a mid-size international sea freight provider specializing in LCL (Less than Container Load) and FCL (Full Container Load) shipments. The company supports importers, exporters, distributors, and manufacturing businesses that require reliable, cost-efficient ocean transport across major global ports.
With a network of shipping partners, streamlined coordination, and end-to-end documentation support, Orion SeaTrans focuses on delivering secure, timely cargo solutions for businesses that depend on consistent international logistics.
The Challenge
Orion SeaTrans struggled with low online visibility, unclear service explanations, and very few quote requests. Customers didn’t understand LCL vs. FCL, and strong competitors dominated search results. Without a clear digital funnel, most visitors left the site without inquiring.
Our Solution
I improved Orion SeaTrans’s digital presence by clarifying their service pages, explaining LCL and FCL with simple visuals, and creating educational content to build trust. I also set up a clear inquiry funnel with a dedicated “Get a Quote” landing page, optimized their SEO, and launched targeted ads to importers and exporters. This made it easier for customers to understand the services and submit quote requests.
Performance Results & Data Highlights
Quantitative results
Qualitative results
Visual charts / metrics
Feedback
What our clients say about us
OrionSeaTrans handled our shipments with care and punctuality, making a real difference in our supply chain.
Liam Keller
Miami
Their team’s expertise and responsiveness helped us overcome unexpected challenges during transit.
Eva Marston
Rotterdam
★★★★★
★★★★★
Why Orion Seatrans Works
Improved clarity, stronger SEO, and a streamlined quote funnel helped Orion SeaTrans attract better-informed customers and generate more consistent inquiries. The strategy worked because it removed confusion, built trust, and made the shipping process easier to understand.
Future clients can trust Orion SeaTrans for clear communication, reliable service, and a smooth, user-friendly experience.
40+
65%
Increase in Website Traffic
Quote Requests Generated